The Art of Coffee Politics
Wednesday, September 1, 2010 // 0 Comments // Discussion, Internal Commuications, The HM Blog
Tweet Here at a very sunny HM towers, apart from enjoying the weather and scaring away the seagulls from our sugar frosted donuts, we are experiencing a new phenomenon surrounding the joy of office, sorry, coffee politics. As the team has grown in the past few weeks, the simple friendly gesture of offering a coffee [...]
Read more & Talk about itThe Magic Bullet of Quality Content?
Friday, August 13, 2010 // 0 Comments // Internal Commuications, The HM Blog
Harrington McDermott discuss rapid development tools and the importance of quality content for your learning project. After quality content dictates how good the end result is.
Read more & Talk about it5 Simple Social Media Tools to Monitor Your Brand
Monday, August 2, 2010 // 2 Comments // The HM Blog, Tips, Tricks & Tutorials
Are you listening? From real time results to a daily email digest, there are many free tools to get you started in social media monitoring.
Read more & Talk about itTHE Content Management System (CMS) for Your Event Website
Friday, July 23, 2010 // 1 Comment // Event Services, The HM Blog
Tweet This week we’re blowing our own trumpet. Benefit from the design and marketing expertise of a design agency but keep the costs low by being able to easily update the content yourself with our Content Management System. Many of our clients involved in the events industry have found the Harrington McDermott CMS invaluable and we [...]
Read more & Talk about itThe Marketing Benefits of Using Social Media
Wednesday, July 14, 2010 // 0 Comments // Design & Marketing, Discussion, The HM Blog
Tweet What is the value of social media as a marketing tool? It seems everybody is talking about social media but do business owners really understand the potency of social media channels such as Twitter, Facebook or YouTube for marketing their business? The truth is social media is a low cost, high return, effective marketing [...]
Read more & Talk about itShould design agencies provide their clients with work files?
Wednesday, July 7, 2010 // 0 Comments // Design & Marketing, Discussion, The HM Blog
Tweet This issue is a common one faced by all design agencies and their clients. There are clearly grey areas to legal ownership and the legal precedents are constantly challenged and evolving. Harrington McDermott look into the moral and legal issues surrounding giving clients computer files of work done on the clients behalf. The Legal [...]
Read more & Talk about itHM enter the Sussex Internship Programme
Tuesday, June 29, 2010 // 0 Comments // News, The HM Blog
Tweet Harrington McDermott are looking for an intern to join our team over the summer. We have joined Wired Sussex’s Internship Programme and our advert for a web Designer/Front-end Developer is live with a closing date for applications of the 18th July. So we are expecting to be conducting interviews in late July for candidates [...]
Read more & Talk about itMy crochet blanket
Tuesday, June 15, 2010 // 0 Comments // The HM Blog, Tips, Tricks & Tutorials
I had another sucessful day today weaving my social network equivalent to a crochet blanket. Every day I am finding another patch to add to the blanket and I am starting to wonder just how big this blanket could get?
Read more & Talk about itLogo redesign competition for BP
Thursday, June 10, 2010 // 0 Comments // Random gems, The HM Blog
We found this logo design competition earlier where an entry has been made calling for a redesign of the BP logo as their brand image has been devastated and they might be in dire need of a new one.
Read more & Talk about itWhen was the last time you chased someone?
Thursday, June 10, 2010 // 0 Comments // Random gems, The HM Blog
Time dictated that I could probably only see a couple of course shows so I started with a favourite topic of mine, Sonic Art and went to see the products of the Digital Music and Sound Arts graduates. The show was excellent and contained some truly inspiring pieces but the standout piece for me was a video short directed by Alex Hylands White & Jack Pirie called ‘Flow’.
Read more & Talk about itWallpaper* magazine cover designer
Wednesday, June 9, 2010 // 0 Comments // Random gems, The HM Blog
Tweet For the August issue, Wallpaper* gave readers the chance to play at art director and create their own Wallpaper* cover using images, graphics and patterns that creatives; James Joyce, Nigel Robinson, Hort, Anthony Burrill and Kam Tang contributed to an online cover application enabling you to assemble the graphics in any way you like. [...]
Read more & Talk about itLovely World Cup Prediction Infographic
Wednesday, June 9, 2010 // 0 Comments // Random gems, The HM Blog
Tweet This beautiful infographic plots the forthcoming World Cup as predicted by a formula based on the GDP of each country. The mathematical model was created by Simon Kuper and Stefan Szymanski. Oh well, there goes my money on Spain winning it!! This was published in Wired UK, June 2010 issue. Tweet
Read more & Talk about itA printer made from LEGO!
Wednesday, June 2, 2010 // 1 Comment // Random gems, The HM Blog
Tweet An awesome example of LEGO robotics by a member of the B3ta messageboard going by the handle of Horseattack. He has created (from scratch, no kits!!) a printer, christened the “LEGO Felt Tip 110″ entirely out of LEGO, a felt-tip pen, a traditional analog motor, a series of sensors and a home-coded printer driver. [...]
Read more & Talk about itTop Tips on Event Exhibiting
Friday, April 16, 2010 // 0 Comments // Event Services, The HM Blog, Tips, Tricks & Tutorials
1. Get the right event and right location – make sure that the visitor profile fits your marketing objectives.
2. Decide on specific objectives for the event – you may have a few, but make sure that they don’t clash and you are not stretching the stand team by trying to achieve too much. At busy events it can be difficult to remember a list! Incorporate the event into your marketing mix to ensure your overall campaign is giving the same message.
3. Make the most of the event –
Read more & Talk about itSet Marketing Campaign Objectives
Friday, April 16, 2010 // 0 Comments // Design & Marketing, The HM Blog
Tweet Setting objectives is without doubt the most important factor when analysing any marketing and sales activity, but setting real attainable objectives is the key to success. You must be clear about your reasons for carrying out your marketing campaign, what is to be achieved and how you can measure the effectiveness of the time [...]
Read more & Talk about itTop Marketing Tips on Using Colour
Thursday, April 15, 2010 // 0 Comments // Design & Marketing, The HM Blog, Tips, Tricks & Tutorials
The colours you use for your brand and marketing campaign should be a major consideration as it can be a defining feature of whether your message gets noticed and remembered. Colour will also help form an ongoing brand familiarity, so it is essential to be consistent throughout your campaign when using a range of marketing tools from websites to newspaper or magazine advertising.
Read more & Talk about itBenefits of Outsourcing Your Marketing Requirements
Tuesday, April 13, 2010 // 0 Comments // Design & Marketing, The HM Blog
Outsourcing elements of your marketing requirements to a company such as Harrington McDermott can have many benefits, particularly when companies are looking to lower overheads and increase flexibility in an uncertain economic climate.
If you need additional marketing support and don’t have the resources in-house then using a supplier to fill the gap will keep fixed costs down and avoid recruiting and training new or temporary staff. It also means that you can benefit from the wealth of talent and experience that Harrington McDermott can offer rather than relying on individuals.
Read more & Talk about itOlympic Pictograms Through the Ages Video
Monday, April 12, 2010 // 0 Comments // Design & Marketing, The HM Blog
Tweet Watch this video on the New York times website where designer Steven Heller traces the evolution of the tiny Olympic icons since their appearance in 1936. “The icons for London 2010 look like as though a child did them! – Primitive perhaps, but NOT in a good way” – Steven Heller Tweet
Read more & Talk about itHM rolls out new brand values communications for Ricardo Plc
Monday, April 12, 2010 // 0 Comments // Design & Marketing, News, The HM Blog
Tweet Harrington McDermott’s consultancy and design teams have been working together to support Ricardo in their recent brand value update and internal communication campaign. With the need to communicate the new values to Ricardo employees in over 15 offices throughout the world, techniques such as road show presentations, office display graphics, desk-top screen displays, email [...]
Read more & Talk about itUn-Procurement
Wednesday, March 31, 2010 // 0 Comments // The HM Blog
Tweet The recent televised debates between the 3 potential chancellors threw up an interesting debate regarding public spending – does the public sector continue to spend spend spend to buy us out of our current financial predicament? As an SME, we are constantly encouraged to pitch for work with public sector bodies who are looking [...]
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